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Research papers

Researching children through direct computer interviewing

It is a well known fact that children enjoy using computer equipment even more than adults. London Weekend Television has exploited this fact by interviewing interactively a sample of children in the London area using a direct computer interviewing...

Catalogue: Seminar 1992: Children And Young People- Are They The New Consumers?
Authors: Shailesh Patel, Peter Barton
June 15, 1992
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Citation

Patel and Barton (1992a, June 15). Researching children through direct computer interviewing. ANA - ESOMAR. Retrieved May 01, 2024, from


https://ana.esomar.org/documents/researching-children-through-direct-computer-interviewing